The Chatham Rope Company is a well established company with good organic search engine results. The brief for the Smart Domain Group was to create two websites. The first was for industry-based clients, but we also needed to build and launch an E-Commerce website for the domestic rope market.
With our experience in marketing and web design for a large number of clients based in Chatham, we needed to ensure that launching a new industry website maintained and built on the existing search performance. And the new E-Commerce website also performed well, without adversely affecting and competing with the sister website. As explained in this Chatham Rope Company web design case study.
After consultation and design approval we created two responsive websites that increased functionality, look far more professional than the dated websites and with ongoing search engine optimisation have maintained healthy number one Google positions in several key areas.
“Really happy with the new web sites and the customer feedback has also been very good. I would definitely recommend them to any business that needs professional web design and marketing help.”
Andrew Parr (Director)
Although the existing site performed well, it needed a re-design to work on mobile devices and be more user-friendly.
Our designer created a modern and bright design, that works really well on smartphones, laptops and tablets.
The website has seen an increase of visitors since the new site went live.
Chatham Rope Company is no longer losing customers using mobile devices, and has seen improved sales.