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How to Optimise a Page Title: What You Need to Know?
Page titles are an important part of SEO that are often overlooked; they are tucked down at the bottom of the editing page and some might even use a generic name to simply describe what they are talking about on that page. Some might even use the name of the website as every page title. I know; frightening, isn't it?Though optimising page ...
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Web Designers: Should You Be Thinking About SEO?
You might be surprised to learn that it isn't just copywriters and SEO managers that need to think about SEO when a website is being built or revamped. A good website starts from the foundations, with web design being a key initial component, alongside the quality content.Web designers not only make a site look good, but they build, design...
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What Makes a Good Business Social Media Account?
Used as a method of communication with your business and to keep up to speed with current events, offers and promotions; social media platforms are a great method for businesses to share information with potential customers.However, there are certain practices that need to be followed in order to build up a following and make using social media wor...
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Google AdWords vs. Google Ads: Is there any difference?
With Google Ads coming into existence and updating over the next few months, two questions come to mind:Why has Google done this?What is the difference between AdWords and Ads?The simple answer is that ads aren't just words anymore. They come in many different forms and mediums on YouTube, Google Maps and other partnered sites and apps. Ca...
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The Foundations of Search Engine Optimisation: How Your Monthly SEO Works
If you know nothing about SEO and how it works, then you might not know the ins and outs of how a website is optimised. Of course, amending keywords and adding additional, localised pages are two great ways of improving a website's rankings, but what are the other forms of SEO? We will be splitting this article up into three parts:Technica...
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Is Now the Time to Move to Https?
It's been years in the making, but it seems that in the next few weeks, if not already, Google and potentially other website browsers will begin marking non-https websites as 'not secure'.Armed with this knowledge, and the fact that Google has previously stated that it may take https and SSL certificates into consideration when ranking ...
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Now Is The Time To Refine Your Approaches to Mobile and Desktop Searches
Unless you've been living in a cave for the last few months (in which case, thank you for immediately visiting the Smart Domain Group's website upon your return), you'll be aware of the increasing importance of optimising websites for people searching for and viewing websites on mobile phones and tablets.But while it's becoming esse...
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Just What Are The SEO Mistakes You MUST Avoid?
When you're running a small business, or you've just started out in SEO, mistakes can be easy to make, especially when you're in a rush to optimise the website and its content. But don't panic though; we're here to help you through this somewhat tricky process and ensure you don't fall into the traps many other small bu...
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It's Now More Important Than Ever to Optimise for Mobile
The chances are you're reading this article on your phone or tablet. If so, you're not alone. More and more people are using their smartphones or tablets to search for products, services and articles online. In fact, a recent study by BrightEdge in America showed that up to 57% of website traffic comes from smartphones and tablets. Me...
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Should You Use Stock Photos Over Your Own?
Great for personal use and for commercial businesses; stock photos can be used as a placeholder or for when you don’t have any images yourself. However, should you use stock photos over your own?Using photos online is almost a requirement if you wish for people to stay on your website. However, not everyone has taken images of work they have ...
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