Blog
Why Is User Experience So Important?
When designing and creating your site the UX (or user experience) is something that may be missed. There are many reasons why this could happen, from just not thinking about the end user to being too close to the design and content that you can't see the wood for the trees. Good UX is not just important for your users, but for search ...
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Three Great Ways to Create A High-Converting Product Page
When you've got an e-commerce website, generating as much business as possible is absolutely crucial. With the online market getting more and more populated, it's well worth looking into ways in which you can improve the user experience on your website. One of the best ways of doing this is by creating a high-converting product page. B...
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Five Reasons Why Your Rankings Have Dropped and How to Fix Them
Everyone who works in the SEO industry knows that sometimes all the work in the world won't stop someone's rankings dropping. It's frustrating, especially when you're unsure as to why it's happened or how to fix it. In this article, we'll discuss why rankings may suddenly drop in the first place and then what to do once they...
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How will your social media impact your SEO?
Working your social media and SEO in tandem is extremely important when aiming for the very best result for both. Ensuring that you are taking care of both sides of your SEO - organic, on site SEO and off site SEO - is a really good idea and social media is a big part of that. Below are a few different ways as to how your social media campaigns wil...
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Seven ways you can reduce the bounce rate on your website
There are some of you out there that are asking the question, ‘what does bounce rate mean?’ Before we go any further, let us answer that question;The bounce rate is the percentage of visitors that view your website and leave before viewing a second page. You can be forgiven for thinking that if people are visiting your website it d...
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How will social media change in 2019?
In 2019, it's more important than ever that you get your business on social media. Not only does it add another avenue that potential customers can find your website through, but it allows you to converse and engage with your customer base.We offer a fantastic social media service at the Smart Domain, helping get the messages our customers want...
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A Guide to Google Analytics Terms
When it comes to Google Analytics, there are many terms that we use when describing how well your website is doing. When using the Smart Domain Group to carry out SEO on your site, we will always send you a report detailing a range of factors that are affected by traffic to your site.Many of the key areas we look at are: the Bounce Rate, the n...
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How did Google algorithm changes affect your website in 2018?
If you've noticed your results suddenly dropping, then it's likely down to Google changing its algorithms. At the Smart Domain Group, we are always on top of any changes and there were many changes that Google made to their algorithms in 2018.When it comes to Google algorithm changes, you need to make sure you keep an eye on them ...
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The 4 Worst SEO Mistakes - How Can You Fix Them?
When it comes to organic SEO on your website, there are elements that can help your rankings and elements that can hinder them. If you're vying for the top spot, you certainly don't want anything that's going to stop that from happening on your site.So, what are the elements that hurt your site and how can you fix them? If you read...
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5 Top Tips to Improve Your Email Marketing Campaigns
If your email marketing campaigns aren't working the way the should, then you might be missing a few vital tricks. You may be losing ROI with emails that don't quite hit the spot for your customers; so below are five top tips to improve your email marketing campaigns. ...
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