
How to Help Keep Your Online Presence Afloat
- 31st Mar 2020
- Small Business Marketing
Though times are tough and many businesses are feeling the squeeze at the moment, it's not all doom and gloom. You might think that your business' online presence will suffer during this time, and that may well be the case, but there are some things you can do to help it keep your company's positions and status, for the time being. Thou...
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Should You Use an Exact Match Domain?
- 31st Mar 2020
- Search Engine Optimisation
You might think that having an exact match domain is an easy way to guarantee your website is going to rank well in the search engines for your desired keyword. But it isn't anywhere near as simple or as easy as that. First things first; what is an exact match domain?Quite simply, an exact match domain is a domain name that incorporates th...
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Improve Your Website Traffic With These Top Copywriting Tips
- 30th Mar 2020
- Search Engine Optimisation
Writing really engaging and interesting content is an incredibly important tool in generating trust and credibility and ensuring that your readers keep coming back for more. However, efficient SEO copywriting is a very effective way of maximising the number of visitors your website receives due to online searchers using the keyword phrase of y...
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What Should You Be Doing To Market Your Business During Covid-19?
- 30th Mar 2020
- Small Business Marketing
During this time of uncertainty, it can be hard to know what is best to do, especially when it comes to marketing your business.It's important to consider the impact reducing or completely stopping your marketing will have on your business once the global pandemic has been resolved while at the same time, balancing whether you can afford t...
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What is SEO Competition Research?
- 27th Mar 2020
- Search Engine Optimisation
... and how can SEO competitor research help your website?Often, SEO companies will talk about your "competitors". But, who are they? And, why do they matter so much? When we carry out SEO Strategies, we always look at a company's closest competitors; this isn't necessarily the competitors they have in the real world (though often...
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Top Tips and Tools To Help You Work From Home More Effectively
- 26th Mar 2020
- Small Business Marketing
With Covid-19 rapidly spreading across the globe and countries everywhere going into lockdown, it's now highly likely that you are working from home.While initially the thought of escaping the office and carrying out all your work at home might seem like heaven, it can be a very difficult time and isn't always quite as easy as you might thi...
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5 Top Site Auditing Issues and How To Fix Them
- 24th Mar 2020
- Search Engine Optimisation
There are many reasons why you might not be getting as much traffic to your site as you should be. From your rankings being low to a blacklisted domain name, but what if your rankings are good and your domain is squeaky clean? Why aren't potential customers getting in touch?In this article we will take you through five of the biggest mistakes o...
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5 Unique Ways to Shape Your Social Media
- 24th Mar 2020
- Social Media
Are you struggling to get followers on your social media channels? Finding your Facebook and Twitter accounts empty and devoid of interaction? If you're serious about your social media then there are several different ways to go about improve your follower numbers and the interaction you get. Below are some of those ways, to get you s...
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The Biggest Signs You're Choosing the Wrong SEO Company
- 27th Feb 2020
- Search Engine Optimisation
We've heard horror stories of other SEO companies that have not been the right choice for their customers. Whether they do a bad job, or just don't give the service they supposedly offer, there are a lot of companies out there that might not give you exactly what you need for the money you're paying.It's difficult to know which comp...
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How Will Voice Search Impact Your SEO in 2020?
- 31st Jan 2020
- Search Engine Optimisation
With the constant rise in voice technology, from Alexa to Google Home, Alice from Yandex and AliGenie from Alibaba, website content needs to reflect the change in searches that are taking place. Customers are using their voice technology devices to search for what they need, rather than typing it in on their phones, tablets or laptops and this...
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