
Choosing Your Web Design Company - Who Do You pick? Who Should You Avoid?
- 30th Aug 2016
- Web Design
So you've taken the plunge and decided to get your business online. But what now? Which of the multitude of web design companies should you pick? Which should you trust and which should you steer clear of? In short, these aren't easy questions to answer!With so many companies to choose from, you can be left confused, flustered and fru...
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10 Important Stages for Starting a New Business Website
- 26th Aug 2016
- Small Business Marketing
There are many important stages when creating a new website. We have got together 10 important stages for starting a new business website. Not only will they save you and your company time, but also money. And they apply whether you're building a website in-house or hiring an external web design company.1. Choosing the right Domain:One of the f...
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New Search Data in Google My Business Insights
- 10th Aug 2016
- Marketing Articles
There's new search data in Google My Business Insights. The dashboard which is part of your listing on Google Maps and Google+ will now include more detailed information on customer visits.For the first time you'll be able to see the total number of views for your Google listing, and also whether the visitors came from Google Search or Goog...
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Facebook Reduce Business Page Organic Reach Even Further
- 30th Jun 2016
- Social Media
Bad news, as Facebook reduce business page organic reach even further in 2016. The latest Facebook News Feed update will increase the focus even more on your friends and family. And as a result, there will be even less publicity for any brands and businesses that aren't being shared by people you're connected to.Brands have complained about...
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Does Pinterest Get More Customers Into Shops?
- 9th Jun 2016
- Social Media
Shops and retailers should be well aware of the power of Pinterest by now. A study in 2015 showed 93% of users were planning future purchases on Pinterest, and 87% actually buying something they’ve seen on the site. But does Pinterest get more customers into shops?It can be difficult to track whether an internet promotion also meant more peop...
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New Tools Improve Instagram Small Business Marketing
- 25th May 2016
- Social Media
It’s never been more important to use great photos to promote your small business.That trend is definitely set to continue. So find out how new tools improve Instagram small business marketing. And how you can apply them to your business.By focusing on mobile phone photography, Instagram has been the social network of choice for those wanting...
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Improve The Success Of Your Email Marketing Campaigns
- 18th May 2016
- Email Marketing
One thing that unites almost every successful internet business is that they all use effective email marketing. We may choose to ignore social media or avoid using search engines, but checking our email inbox is generally unavoidable. If new and existing customers have already expressed a good level of interest in your company by sharing their emai...
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How to Use Longer Instagram Video Limits
- 31st Mar 2016
- Social Media
Instagram is the social network most business marketing people are discussing at the moment. It's growing more quickly than other social networks, and is hugely popular with 16-34-year-olds. And Instagram will now allow longer videos to be posted on both personal and brand profiles. The Instagram video length limit was just 15 seconds, which le...
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Chatbots: The Future of Marketing?
- 30th Mar 2016
- Marketing Articles
The Twitter account of a new artificial intelligence chatbot from Microsoft has been making headlines this week. Since being launched, Tay has been plagued with problems. Built to communicate with millennials (those born between 1980-2000), the chatbot is supposed to learn through conversation, but has instead repeated racist and sexist content bef...
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Responsive, mobile-friendly websites get search boost from May
- 17th Mar 2016
- Web Design
Google has said that it will increase the search engine ranking benefit of mobile-friendly websites from May, 2016. This will affect the results for anyone searching via a mobile device, and means there's never been a more important time to have a responsive web design. And when responsive, mobile-friendly websites get search boost from Google,...
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