
Penguin 4.0 is finally here!
- 30th Sep 2016
- Search Engine Optimisation
In the last few days, Google has confirmed that its latest algorithm, called Penguin 4.0, has been rolled out. Two years after its last update, the Penguin algorithm will make drastic changes to the way sites are viewed and ranked by Google. How will this affect your website you ask? If it's designed properly and features unique content, ...
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Six Top Tips To Get Your Website Found
- 28th Sep 2016
- Search Engine Optimisation
Just having a website isn't enough to generate you sales enquiries. There are many search engine optimisation factors at work that make a difference between a business-generating website and a failing one. The most important thing is to get your website ranking highly on Google and the other search engines. There are six very effective thi...
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Web Design Companies - What Should You Expect?
- 5th Sep 2016
- Web Design
You've done your research, searched through the multitude of web design companies online and found one that you like. But what exactly are you getting for your money and are you getting exactly what you need? With web design companies - what should you expect? Many web design companies out there promise the earth but don't deliver on ...
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Why is Good Web Design Important?
- 1st Sep 2016
- Web Design
Good web design is what will keep your customers interested and willing to navigate your site. Having bad web design that is unappealing or hard to use is a quick way to lose most of your potential customers.Usability is a key term used when looking at web design. It determines the customer’s interaction with your site which is made up of a s...
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10 Principles of Effective Web Design
- 31st Aug 2016
- Web Design
Web design is a very tricky thing to get right and we decided to get together 10 principles of effective web design so you can see if your current site is up to standard. Even if you’re planning to make a new site for your business and need some direction as to what makes a good website, these principles are sure to help.If you see your site ...
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Choosing Your Web Design Company - Who Do You pick? Who Should You Avoid?
- 30th Aug 2016
- Web Design
So you've taken the plunge and decided to get your business online. But what now? Which of the multitude of web design companies should you pick? Which should you trust and which should you steer clear of? In short, these aren't easy questions to answer!With so many companies to choose from, you can be left confused, flustered and fru...
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10 Important Stages for Starting a New Business Website
- 26th Aug 2016
- Small Business Marketing
There are many important stages when creating a new website. We have got together 10 important stages for starting a new business website. Not only will they save you and your company time, but also money. And they apply whether you're building a website in-house or hiring an external web design company.1. Choosing the right Domain:One of the f...
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New Search Data in Google My Business Insights
- 10th Aug 2016
- Marketing Articles
There's new search data in Google My Business Insights. The dashboard which is part of your listing on Google Maps and Google+ will now include more detailed information on customer visits.For the first time you'll be able to see the total number of views for your Google listing, and also whether the visitors came from Google Search or Goog...
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Facebook Reduce Business Page Organic Reach Even Further
- 30th Jun 2016
- Social Media
Bad news, as Facebook reduce business page organic reach even further in 2016. The latest Facebook News Feed update will increase the focus even more on your friends and family. And as a result, there will be even less publicity for any brands and businesses that aren't being shared by people you're connected to.Brands have complained about...
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Does Pinterest Get More Customers Into Shops?
- 9th Jun 2016
- Social Media
Shops and retailers should be well aware of the power of Pinterest by now. A study in 2015 showed 93% of users were planning future purchases on Pinterest, and 87% actually buying something they’ve seen on the site. But does Pinterest get more customers into shops?It can be difficult to track whether an internet promotion also meant more peop...
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