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Top tips for Christmas Email Marketing
Email marketing is another great way of promoting your services or products to customers and introducing new offers and promotions to them. While you may think that all advertising emails are immediately put into the trash can, some can be very effective. Used in the right way, the benefits of email marketing can dramatically increase your website&...
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How Often Does Social Media Influence UK Internet Users?
You've probably seen the huge numbers of people regularly using social media in the UK. In 2016, the latest figures suggest around 35-38 million people are active on social networks. Facebook remains top with more than 31 million UK users, and Twitter gets the attention of more than 15 million in the United Kingdom. That's before taking int...
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How to Let Your Customers Help Your Marketing
Why not make your life a little easier and let your customers help your marketing? We all know how much time and effort it takes to run a growing company. And you still need to be able to promote yourself and attract new business to keep the momentum going.The most successful business owners and managers know when to delegate and outsource. You may...
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What is Search Engine Optimisation?
It's one of the most important factors in web design, but even now, many people still don't know what search engine optimisation is and how vital it is. Having professional search engine optimisation can make a huge difference to whether your business gets that cherished first place on Google and the other search engines! 94% of onlin...
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Penguin 4.0 is finally here!
In the last few days, Google has confirmed that its latest algorithm, called Penguin 4.0, has been rolled out. Two years after its last update, the Penguin algorithm will make drastic changes to the way sites are viewed and ranked by Google. How will this affect your website you ask? If it's designed properly and features unique content, ...
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Six Top Tips To Get Your Website Found
Just having a website isn't enough to generate you sales enquiries. There are many search engine optimisation factors at work that make a difference between a business-generating website and a failing one. The most important thing is to get your website ranking highly on Google and the other search engines. There are six very effective thi...
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Web Design Companies - What Should You Expect?
You've done your research, searched through the multitude of web design companies online and found one that you like. But what exactly are you getting for your money and are you getting exactly what you need? With web design companies - what should you expect? Many web design companies out there promise the earth but don't deliver on ...
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Why is Good Web Design Important?
Good web design is what will keep your customers interested and willing to navigate your site. Having bad web design that is unappealing or hard to use is a quick way to lose most of your potential customers.Usability is a key term used when looking at web design. It determines the customer’s interaction with your site which is made up of a s...
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10 Principles of Effective Web Design
Web design is a very tricky thing to get right and we decided to get together 10 principles of effective web design so you can see if your current site is up to standard. Even if you’re planning to make a new site for your business and need some direction as to what makes a good website, these principles are sure to help.If you see your site ...
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Choosing Your Web Design Company - Who Do You pick? Who Should You Avoid?
So you've taken the plunge and decided to get your business online. But what now? Which of the multitude of web design companies should you pick? Which should you trust and which should you steer clear of? In short, these aren't easy questions to answer!With so many companies to choose from, you can be left confused, flustered and fru...
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