Small Business Marketing Articles
How to Help Keep Your Online Presence Afloat
Though times are tough and many businesses are feeling the squeeze at the moment, it's not all doom and gloom. You might think that your business' online presence will suffer during this time, and that may well be the case, but there are some things you can do to help it keep your company's positions and status, for the time being. Thou...
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What Should You Be Doing To Market Your Business During Covid-19?
During this time of uncertainty, it can be hard to know what is best to do, especially when it comes to marketing your business.It's important to consider the impact reducing or completely stopping your marketing will have on your business once the global pandemic has been resolved while at the same time, balancing whether you can afford t...
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Top Tips and Tools To Help You Work From Home More Effectively
With Covid-19 rapidly spreading across the globe and countries everywhere going into lockdown, it's now highly likely that you are working from home.While initially the thought of escaping the office and carrying out all your work at home might seem like heaven, it can be a very difficult time and isn't always quite as easy as you might thi...
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6 Ways You Can Strengthen Your Local SEO Strategy
If you run a small business, why risk losing out on potential business by ignoring the importance of your local SEO strategy?Every business, whether large or small, should have a local SEO strategy; it's especially important if you need to target people in your region or city. While your priority is most likely to secure high ranking posit...
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Turning 404 Pages into Something Beneficial
A 404 page is something every website will have and are often overlooked or ignored. 404 pages can quickly be turned into something beneficial for your website; especially if you constantly have changing URLs. In this article, we will be covering how turning 404 pages into something beneficial will be good for your website.We will be covering a var...
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What is Google Stamp and how will it affect businesses?
If you've used Snapchat before, you'll have likely seen their 'Discover' feature. If you've never used it, this feature allows users to quickly swipe between interesting pieces of content. Tailored to them, this includes images, text and videos. Google is now planning to launch a similar feature, called 'Google Stamp'.Wh...
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Facebook Adds More Tools for Small Businesses
The Facebook F8 annual conference has taken place in San Jose. The main headline grabbing announcement was about augmented reality. But rather than spend our time looking at the Oculus Rift virtual reality headset, we'd rather look at the more important news for business owners. And as Facebook adds more tools for small businesses, there's ...
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New Google Adverts for Local Businesses With Location Extensions
Google is rolling out new display adverts for local businesses. The new format is available via Google Adwords and is used by the Display Network which generally appears on websites, blogs and other general locations, rather than in search results. The new Google adverts for local businesses have already been shown to increase the response rates in...
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Avoid The Big Mistakes Small Businesses Make Online
These days, it's absolutely imperative that small businesses have an online presence. But many make simple but costly errors that can make a huge difference to the success of their business. Avoid the big mistakes small businesses make online, with our advice below. Here's how to avoid the mistakes most small businesses makeThere are 7...
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Investments into data banks in Kent: are they needed?
A data bank in Kent which holds digital information for more than 300 clients has been able to double its capacity after a £4 million investment.Custodian Data Centres increased their capacity with an additional 10,000 computers servers, with their numbers boosting to 16,000, with the extra servers being housed in Maidstone TV Studios.Wh...
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