Marketing Articles
Essential Basics of Search Engine Marketing
Search engine marketing encompasses a range of marketing techniques and advertising systems to focus business promotion on search engines, which have become the most commonly used tool online and the first port of call for people looking to find all kinds of services and products. Aiming to stand out through search engine optimisation, paid placeme...
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Geo-Targeting your SEO
Search engine optimisation is the boom business on the Internet as more and more website owners learn to appreciate the power of search engines like Google for Internet marketing. Just a few years ago SEO was confined to web designers and a few multinationals but today everyone is getting in on it and at the same time the search engines are getting...
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More Hardware Warfare
It's been another week where the focus of the Internet has been on the hardware manufacturers rather than the web itself.In the wake of Apple releasing new iPad models just months after their last release, prompting cries of planned obsolescence gone too far, some new figures have shown the tide may well be turning against the biggest company i...
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Choosing the right domain name
They're a tiny thing domain names; just a handful of letters and words you will spend hours, days and maybe even weeks agonising over if you really want your website to succeed. The web has been one of the fastest growing media formats for over a decade and already so many of the best names have been claimed, leaving you wondering just what to ...
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The Basics of Domain Names
Domain names are one of the lowest cost elements of web design but are also one of the most valuable; they are the "www.yourwebsite.com" website address that enables people all over the world to quickly find you amongst millions of sites online. Getting a memorable one can make or break a business especially if you're based entirely o...
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Web News; Tablet Wars!
Last week's web and technology news was all about the latest tablets to come onto the market, with some unexpected results.Microsoft unexpectedly released a tablet, Microsoft Surface, which has done something really interesting with the standard tablet set up. They did an amazing job keeping the project development under wraps and took everyone...
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Search engine giant Google’s share price nosedives
The big online news of last week was the dramatic nosedive of search engine Google’s share price which dropped 8% after the accidental early release of their third quarter financial reports, it could have gone further but trading was stopped.A large part of the problem seemed to be that the figures leaked out minus an explanatory statement fr...
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Get a free search engine boost for your business with Google Places
Google is about more than just a search engine, the web giant offers all kinds of cloud services, email and their stunning Maps and Earth systems as well. One of their lesser known products is Google Places, which combines elements of search and Maps in a way that can really benefit small businesses, plus it’s free and takes just a few minute...
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